Markets

Diageo

stock
DGE· LSE· Beverages

1,673.00p

+35.00 (+2.14%)

Price as of 13 Oct, 20:32 · Rate limit reached. Please try again in a minute.

2 Sept8 Sept14 Sept18 Sept24 Sept30 Sept6 Oct12 Oct1,5751,6101,6451,6801,715
Open—
Mkt cap—
Dividend—
High—
P/E ratio—
PEG ratio—
Low—
52-wk high—
52-wk low—
70

Good Money Guide Pro Score

Attractive

Attractive investment profile

Technical Analysis

Short-Term Outlook

Neutral

2 bull · 2 bear · 1 neutral

Medium-Term Outlook

Bullish

4 bull · 0 bear · 0 neutral

Moving Average (50d)
Bullish
1,665.51pp

Price above 50-day MA

Moving Average (200d)
Bullish
1,590.07pp

Price above 200-day MA

EMA (12d)
Bullish
1,638.72pp

Price above 12-day EMA

EMA (26d)
Bullish
1,635.81pp

Price above 26-day EMA

RSI (14)
Neutral
64.6

Neutral momentum zone

MACD
Bullish
2.91pp

MACD above signal line

Stochastic Oscillator
Bearish
91.3%

Overbought — potential reversal down

Bollinger Bands
Bearish
16.25

Price near upper band — potential reversal

Standard Deviation
Neutral
0.28

Volatility measure — informational only

Volume Indicators

On Balance Volume (OBV)

26 May24 Jun23 Jul21 Aug22 Sept-210000000-180000000-150000000-90000000

Volume Accumulation Distribution (VAD)

26 May24 Jun23 Jul21 Aug22 Sept-210000000-195000000-180000000-150000000

Market Statistics

Day Change

+35.00p

Exchange

LSE

Sector

Beverages

FCA Net Short Position

FCA
3.68%of issued share capital

Position date: 09 Oct 2026

The aggregated net short position reported to the FCA by all position holders with positions ≥ 0.2%.

Fundamentals

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Analyst Forecast

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Learn about Diageo

What is Diageo?

Diageo is a British multinational beverage company and one of the world's largest producers of spirits and beer. The company owns a massive portfolio of iconic brands, including Johnnie Walker, Guinness, Smirnoff, and Tanqueray, which are sold in over 180 countries. It operates by manufacturing, marketing, and distributing these products through a global network of retailers and hospitality venues.

Is Diageo a good investment?

Diageo is often viewed as a defensive stock due to its strong brand loyalty and consistent dividend payments, making it popular with income-focused investors. However, it faces challenges such as shifting consumer trends toward lower-alcohol drinks and potential exposure to geopolitical risks that can disrupt global supply chains. Please remember that this information is for educational purposes only and does not constitute financial or investment advice.

How do you invest in Diageo?

You can invest in Diageo by opening an account with a brokerage platform that provides access to the London Stock Exchange, where its shares trade under the ticker DGE. Alternatively, you may gain exposure by investing in exchange-traded funds or mutual funds that hold the stock within the consumer staples sector. Be sure to check your broker's fee structure and minimum investment requirements before placing an order.

Educational content generated by AI — not financial advice.

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Point & Figure Analysis

OHLC

O: 16.98
H: 17.25
L: 16.80
C: 17.13
V: 4,877,335

Signals

as of 13 Oct 2026
TrendBull
RelativeBull ▲
Strength
Last Climax (BUY)(13 Jul 2026)
Last Climax (SELL)(13 Jul 2026)
Last KDR (BOUNCE)(13 Oct 2026)
Last POS (REVERSAL)(05 Oct 2026)
Last MA Crossover(GOLDEN) 21 Aug 2026

Targets

Bull to:17.40 ▲
Stop loss at:15.80

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