PROAutotrader Group
stock495.30p
+6.60 (+1.35%)
Price as of 13 Oct, 15:55 · Rate limit reached. Please try again in a minute.
Good Money Guide Pro Score
Attractive
Attractive investment profile
Technical Analysis
Short-Term Outlook
Neutral
2 bull · 2 bear · 1 neutral
Medium-Term Outlook
Bullish
4 bull · 0 bear · 0 neutral
Price above 50-day MA
Price above 200-day MA
Price above 12-day EMA
Price above 26-day EMA
Neutral momentum zone
MACD above signal line
Overbought — potential reversal down
Price near upper band — potential reversal
Volatility measure — informational only
Market Statistics
Day Change
+6.60p
Exchange
LSE
Sector
Media
FCA Net Short Position
Position date: 09 Oct 2026
The aggregated net short position reported to the FCA by all position holders with positions ≥ 0.2%.
Fundamentals
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Analyst Forecast
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Learn about Autotrader Group
What is Autotrader Group?
Auto Trader Group is the United Kingdom's largest digital automotive marketplace, providing a platform where private sellers and dealerships can list vehicles for sale. It generates revenue primarily through advertising fees paid by retailers to feature their car stock to millions of monthly visitors. The business model has shifted from traditional print magazines to a highly profitable online-only ecosystem.
Is Autotrader Group a good investment?
The company benefits from a strong market share and high profit margins due to its dominant digital presence, yet it faces risks from potential new competitors and fluctuations in the automotive market. Its performance is often tied to consumer spending power and the supply of used cars available in the UK. Please note that this information is for educational purposes only and does not constitute financial advice.
How do you invest in Autotrader Group?
You can invest in Auto Trader Group by opening an account with a regulated stockbroker or an online trading platform that provides access to the London Stock Exchange. Once your account is funded, search for the ticker symbol AUTO to purchase shares directly. Many investors also gain exposure to the stock through diversified index funds or exchange-traded funds that track the UK market.
Educational content generated by AI — not financial advice.
Time & Sales
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News & Sentiment
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Community Discussion
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